Senior Performance Marketing Executive

Senior Performance Marketing Executive Bolton (hybrid, 2 days in office)

£35k

The role Our client is an international ecommerce retailer looking to hire a brand new Senior Performance Marketing Executive to take ownership of their paid social channels. You’ll drive high-quality traffic, conversions and revenue, mainly in the UK but also supporting growth in international markets in a long established, well known Retail brand.

You’ll run Paid Social day to day and work with the Head of Digital & Ecommerce to manage the external Google Ads and Affiliate agencies. You’ll work alongside an in-house creative team, and you’ll have real autonomy without being micromanaged!

What you’ll do

Own paid social end to end (Meta, TikTok, Pinterest) to drive DTC acquisition

Act as the main contact and commercial driver for the Google Ads (PPC, PMax, Shopping) and Affiliate agencies, holding them to KPIs and ROI targets

Brief, test and iterate ad creative with the in-house team, based on the data

Report on daily and weekly performance (ROAS, CPA, CTR) using GA4 and platform dashboards

Support localisation and execution across international storefronts

Track daily and weekly spend against budget and efficiency targets

What you’ll bring

2+ years in performance marketing or paid media, ideally in ecommerce or consumer goods (DTC)

Hands-on Meta Ads Manager experience, with a track record of scaling budgets profitably

Experience managing Google Ads and Affiliate partners to hit targets

Strong analytical skills, confident in GA4 and spreadsheets (Triple Whale is desirable)

Solid understanding of the ecommerce funnel, CRO and attribution

Organised, proactive and comfortable working at pace with end-to-end ownership

International marketing or localised ad compliance experience is an advantage

As an industry leading, nationwide Marketing, Digital, Analytics, IT and Design recruitment agency, we are continually receiving new assignments to work on, so keep a close eye on our website, Facebook, LinkedIn and Twitter pages for a full list of current permanent and interim opportunities as well as marketplace news and fun stuff. Forward Role is operating as an employment agency.