The Team + The Role As a Business Development Representative at Pendo, you’ll join a high-performing sales team focused on creating new, hi…
Business Development Representative
Leeds / North East England (Remote / Hybrid)
We are delighted to be supporting the appointment of a proactive and ambitious Business Development Representative to join a growing specialist business change consultancy.
This is a customer-focused, business development role centred on generating qualified opportunities, opening conversations with senior stakeholders, and supporting growth across both public and private sector organisations. Working closely with the Business Development Manager, you'll play a key role in building pipeline, developing strategic target accounts, and creating opportunities for the consulting team.
What you'll do
Identify and research target organisations across agreed sectors and markets
Build prospect lists and map key decision-makers and influencers within target accounts
Execute multi-channel outreach campaigns via phone, email and LinkedIn
Generate and qualify meetings for senior consultants and commercial leaders
Build and maintain a consistent pipeline of qualified opportunities
Monitor target organisations for transformation programmes, organisational change initiatives and leadership movements
Develop insight-led prospecting campaigns based on customer challenges and business needs
Support strategic account planning through market research and stakeholder intelligence
Follow up inbound enquiries, marketing leads, webinar attendees and event participants
Nurture early-stage prospects through the sales cycle until ready for commercial engagement
Maintain accurate CRM records, activity tracking and opportunity management
Contribute ideas to improve outreach campaigns, conversion rates and overall sales performance
What we're looking for
1-3 years' experience in a BDR, SDR, Lead Generation or Business Development role
Experience gained within an IT Consultancy, SaaS, MSP or wider technology services environment
Proven experience conducting outbound prospecting and new business activity
Confident engaging with senior business stakeholders and decision-makers
Strong written and verbal communication skills
Highly organised with strong attention to detail
Resilient, proactive and self-motivated approach
Comfortable using CRM systems to manage activity and opportunities
Ability to build relationships and create commercial opportunities through consultative conversations
Package
£32,000 - £35,000 basic salary
Performance-related bonus
Hybrid working
Ongoing coaching and development
Career progression opportunities
Flexible working environment
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