Strategic Alliances Manager (f/m/d)

About the Opportunity

Contentful is seeking a German-speaking Strategic Alliance Manager to lead our enterprise-aligned partnerships across the DACH region. In this role, you will drive strategic collaboration with a portfolio of global and regional agency and systems integrator partners, as well as leading regional agencies that play a critical role in enterprise digital transformation.

You will work in close alignment with enterprise sales leadership to identify, develop, and win strategic opportunities within key accounts, ensuring partners are embedded into account strategies and joint go-to-market motions. The role is responsible for translating Contentful’s partner strategy into tangible outcomes: pipeline creation, enterprise deal influence, and scalable joint offerings.

This position requires a highly collaborative and entrepreneurial leader who can navigate complex enterprise environments, build trusted executive relationships with partners, and mobilise cross-functional teams across sales, marketing, product, and solution engineering.

As part of Contentful’s partnerships organization, you will help extend the reach of our platform through a high-impact ecosystem that drives customer success, innovation, and enterprise growth.

What to expect?

A highly collaborative environment working closely with enterprise sales, solutions engineering, and partner leadership

The opportunity to shape Contentful’s strategic partner ecosystem in one of our most important regions

A role with clear impact on enterprise growth, pipeline generation, and customer success

Drive strategic partnerships in DACH

Own and develop relationships with a portfolio of global systems integrators and leading regional agency partners aligned to enterprise opportunities in the DACH region.

Serve as the primary liaison between partner organizations and Contentful’s enterprise sales teams, ensuring strong alignment on account strategy and customer outcomes.

Lead joint go-to-market stra