Staff Product Designer, Consumer UX

The role

HelloFresh Group is building the next generation of consumer experiences across its portfolio — from discovery and personalization to shopping and subscription management. The Consumer UX team designs end-to-end experiences that are simple, delightful, and grounded in real customer needs.

This is a Staff-level individual contributor role for a designer who is a recognized expert. You bring outstanding craft, deep systems thinking, and sharp UX strategy, and you build on that depth to move into research too, shaping not just how experiences look and fit together, but which problems we solve and why. You set the quality bar for your alliance, take on ambiguous and interconnected design problems, and make the people around you better through influence rather than authority.

This is an individual contributor role. It carries no people-management or direct-report responsibility — your leverage comes from craft mastery, systems leadership, and cross-functional influence, not line management.

The T-shape we are hiring for: We're looking for a strong T-shaped designer. The three deep vertical spikes are non-negotiable; the horizontal bar is what makes this a Staff role rather than a specialist one.

The depth (your three spikes)

UX strategy: you inform which product problems to solve and why, tie those choices to business outcomes like conversion, retention, or engagement, and set the direction before design work begins.

Systems thinking: you architect modular, sustainable systems and resolve design debt, delivering coherent experience narratives that hold together across flows, brands, and touchpoints.

Craft mastery: you are a master of UI and UX design — layout, hierarchy, motion, typography, micro-interaction — and you hold that bar for an entire cross-functional unit.

The breadth (your bridge)

With that foundation, you move easily beyond design. You dig into research and synthesis with our researchers, and you work through technical constraints with ou