At Vanta, our mission is to help businesses earn and prove trust. We believe that security should be monitored and verified continuously, and we empower companies to practice better security and prove it with ease. Vanta has a kind and talented team, and while some have prior security experience, many have been successful at Vanta without it.
You've got the brief. You know what to do with it.
The Growth Marketing Campaigns Manager is the person who takes a big GTM moment—a product launch, a key vertical push, a field event in the middle of SF—and turns it into a pipeline.
You own the campaign end-to-end: gathering inputs from the idea, the build, the channels, the budget, and the debrief after it ships. No handoffs. No "that's not my job." Just great campaigns that move the right people toward revenue.
If you're the kind of marketer who has opinions about subject lines at 11pm, gets unreasonably excited about a nurture sequence that's actually working, and treats a missed conversion rate like a personal affront, this one's for you.
- Build and run integrated campaigns (brand, launch, event, demand) across email, paid digital, lifecycle, and events for a range of segments and buyers
- Live in the numbers: MQL, pipeline contribution, conversion rates. Track them obsessively, report them clearly, and never stop improving them
- Ship, measure, learn, repeat. The goal is campaigns that get embarrassingly good over time
- Work hand-in-hand with Product Marketing to make sure every campaign is anchored in messaging that actually resonates with buyers
- Stay tightly looped with Sales and SDR on lead routing, follow-up SLAs, and the kind of honest feedback that makes both sides better
- Keep the campaign calendar and budget running smoothly so nothing falls through the cracks for your segment
- Bring AI into your workflow in ways that are actually useful: sharper briefs, faster iteration, better personalization. Be curious, be deliberate, and use it with good judgment
- Start building ABM plays and segment-specific campaigns for priority verticals, working from a defined strategy
- 5+ years in B2B SaaS demand generation or growth marketing — your portfolio has shipped campaigns, not slide decks about campaigns
- You've started to own integrated programs (email, paid, lifecycle, events) from the first brief to the final results slide, and you've had to defend the budget that got you there
- You’re beginning to read campaign data like a native language: you spot what's working, what's lying to you, and what needs to change before anyone asks
- You've built real working relationships with Sales, SDR, creative, and Product Marketing, not just "alignment," and you'd do it again
- You're dangerous in HubSpot and Salesforce; no hand-holding required, and you've probably already identified three things you'd tweak
- You can write a brief that gets people aligned and a performance read-out that gets to the point, whether the room is a growth sync or a VP review
- Must be authorized to work in the U.S. without the need for current or future employer sponsorship.
- Open to using AI to amplify their skills and strengthen their work - demonstrating curiosity, a willingness to learn, and sound judgment in applying AI responsibly to improve efficiency and impact.
- Industry-competitive salary and equity
- Comprehensive medical, dental, and vision coverage, with 100% of employee-only benefit premiums covered for most medical plans
- 16 weeks paid Parental Leave for all new parents
- Health & wellness stipend
- Remote workspace, internet, and cellphone stipend
- Commuter benefits for team members who report to the SF and NYC office
- Family planning benefits
- Matching 401(k) contribution with immediate vesting
- Flexible PTO policy, plus 80 hours of
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