Senior Marketing Manager

Senior Marketing Manager Location: UK (Hybrid) Salary: £60,000 - £65,000 + Bonus + Benefits About the Role We are partnering with a leading international education organisation to recruit a Senior Marketing Manager. This is a strategic and hands-on role responsible for developing and delivering integrated global marketing campaigns that drive customer acquisition, conversion and brand growth across multiple markets.

You'll lead pan-regional marketing initiatives, shape customer journeys, develop compelling messaging frameworks and work closely with cross-functional teams to deliver high-impact campaigns that support business growth. Key Responsibilities

Lead the development and delivery of integrated global marketing campaigns

Own customer journey strategies across key audience segments

Develop value propositions, messaging frameworks and campaign narratives

Drive brand consistency and campaign excellence across multiple markets

Partner with content, digital, product marketing, design and social teams

Optimise campaign performance using insights, experimentation and data

Develop marketing best practices, frameworks and playbooks

Influence and align senior stakeholders across complex matrix environments

Leverage AI and emerging technologies to improve marketing effectiveness

Support regional teams with strategic guidance and campaign development

About YouEssential Skills & Experience

Significant experience in senior marketing roles

Proven track record delivering integrated, multi-channel campaigns

Strong strategic planning and hands-on execution capability

Experience working across multiple markets or business units

Excellent stakeholder management and influencing skills

Strong commercial awareness and data-driven decision making

Experience across brand, content, digital and customer experience functions

Exceptional copywriting and communication skills

Comfortable operating within complex matrix organisations

Self-starter with strong judgement and a solutions-focused mindset

Desirable

International marketing experience

Experience within education, B2C or professional services environments

Strong understanding of AI-enabled marketing tools

Experience leading large-scale brand and customer journey initiatives

Benefits

Competitive salary and annual bonus

Hybrid working model

Generous annual leave allowance

Pension scheme

Private healthcare

Professional development and leadership training

International exposure and career progression opportunities

Collaborative and high-performing culture

Access to innovative marketing technologies and AI tools

Why Apply? This is an exciting opportunity to shape global marketing strategy within a growing international organisation. You'll have the autonomy to influence customer journeys, brand positioning and campaign effectiveness while working with senior stakeholders across multiple regions. How to Apply Apply via LinkedIn Easy Apply or send your CV directly.