Senior Marketing Lead, UKI, Northern Europe & MEA

Airbnb was born in 2007 when two hosts welcomed three guests to their San Francisco home, and has since grown to over 5 million hosts who have welcomed over 2 billion guest arrivals in almost every country across the globe. Every day, hosts offer unique stays and experiences that make it possible for guests to connect with communities in a more authentic way.

The Community You Will Join

The Senior Marketing Lead, UKI, Northern Europe & MEA will report to the Regional Marketing Director, EMEA. They will partner with them to develop strategic plans and execute, implement, and track marketing programs to drive profitable growth for the region. They will also act as a thought partner, sounding board, and consultant to the Regional Marketing Director, EMEA regarding regional business, marketing planning, and operations by tapping into their deep understanding of the business, consumer and market.

The Difference You will Make

With strategic, creative, operational and emotional effectiveness, this person will define business challenges and strategies to drive growth, nurture a high-performing in-house marketing team, manage agency partners, and work collaboratively with cross-functional teams including regional business leadership, PR, media, product, performance marketing and customer experience, comms & policy, to deliver actionable, locally relevant, growth-oriented marketing plans that realize the business and brand ambitions.

With a breadth of new & exciting partnerships launching the UK this year, this person will become part of a fast paced XFN team who will deliver at scale for projects, some examples - Hay-on-Wye Festival, Rio Ferdinand for the World Cup, the launch of the Women’s Super League partnership and existing partnerships with key SVODs.. Alongside these, this person will work directly with the Brand Strategy Lead and Regional Marketing Director, EMEA on building out a new brand positioning and story for Airbnb in their region.

A Typical Day