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Senior Manager, Customer Campaigns & Lifecycle Marketing
Skills & Technologies
Job Description
Intercom is the AI Customer Service company on a mission to help businesses provide incredible customer experiences.
Our AI agent Fin, the most advanced customer service AI agent on the market, lets businesses deliver always-on, impeccable customer service and ultimately transform their customer experiences for the better. Fin can also be combined with our Helpdesk to become a complete solution called the Intercom Customer Service Suite, which provides AI enhanced support for the more complex or high touch queries that require a human agent.
Founded in 2011 and trusted by nearly 30,000 global businesses, Intercom is setting the new standard for customer service. Driven by our core values, we push boundaries, build with speed and intensity, and consistently deliver incredible value to our customers.
What's the opportunity?
Lead a high-performing Customer Campaigns & Lifecycle Marketing team. This team manages all customer marketing communications, with a goal of driving more adoption and usage of Fin—our AI agent, and mature usage of Intercom—our helpdesk product. As lead, you're accountable for overall team performance. You’re responsible for the delivery of an excellent customer experience for current customers, you’re the gatekeeper of our customer messaging, across in-product channels and email.
You’ll lead customer communications for product launches, events and product changes. This role spans across the customer lifecycle: Conversion, Activation/Onboarding, Usage, Maturity, Expansion, Churn mitigation. And you’ll also be responsible for implementing and overseeing the platforms/tooling stack we choose to use.
You’ll work with multiple senior stakeholders across the Growth, Product Marketing, Demand Generation, Sales and Customer Support teams.
What will I be doing?
Leading a team of 3-4 highly autonomous individual contributors, focused on different projects, different company initiatives/objectives and supporting different internal teams.
Impl
Company & Role Analysis
JobSeeker+Neutral 2–4 sentence summary of what working at this company is like, drawn from public reviews and press coverage. Tone, collaboration style, pace, benefits highlights.
£45,000 – £60,000 (Glassdoor, Levels.fyi, 2025)
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