Reed

Senior Email Marketing & CRM Manager

Digital Tonic
BS14NT
£50,000 – £65,000
about 12 hours ago
hybrid

Skills & Technologies

RoadmapStrategyEmail MarketingCRMeCommerceCustomer AcquisitionKlaviyoMakeBenefitsMentoringReportingAutomationBest Practice

Job Description

Are you an Email Marketing & CRM specialist who loves building customer journeys that genuinely perform? Do you enjoy blending creativity, data and commercial thinking to create email experiences that drive engagement, retention and growth?

We’re partnering with a hugely successful, fast-growing digital business to find a Senior Email Marketing & CRM Manager to lead one of the company’s most important performance channels.

This is an incredible opportunity to join a business that’s thriving. Growth has been rapid, the brand is exceptionally well established in its market, and the team is genuinely one of the nicest around - bright, ambitious and passionate people who are also refreshingly down-to-earth, supportive and fun to work with.

It’s the perfect opportunity for someone who wants to grow with a successful business while working as part of a really fun and friendly, collaborative team. The Role This is a hands-on but strategic CRM role where you’ll own email marketing performance end-to-end - from campaign planning and automation strategy through to execution, optimisation and reporting.

You’ll lead the creation of high-performing email campaigns, behavioural journeys and transactional communications, ensuring every touchpoint feels polished, engaging and commercially effective. You’ll work across customer acquisition, retention and lifecycle marketing, continuously refining journeys to improve engagement, conversion and lifetime value.

The role combines strategy with delivery, so you’ll be just as comfortable building automations and segmentation flows as you are analysing performance data and shaping the wider CRM roadmap.

You’ll also manage and mentor a direct report, helping develop standards, processes and best practice across the channel.

This is a fast-paced, commercially driven environment where email is a genuinely high-growth channel with strong visibility and impact across the business. Skills and Experience We’re looking for someone who:

Has strong experience in Email Marketing and CRM within an ecommerce or D2C environment

Has hands-on experience building automations, flows and customer journeys

Is commercially minded and passionate about performance optimisation

Has experience with ESP / CRM platforms such as Bloomreach, Klaviyo or similar

Enjoys working with data and using insight to improve campaign performance

Is a confident copywriter with a strong eye for design and brand consistency

Has experience mentoring or managing team members

Is organised, proactive and comfortable operating in a fast-moving business

Brings a collaborative, positive and solutions-focused mindset

Benefits You’ll be joining a business that’s growing rapidly, performing incredibly well, and continuing to invest heavily in both its people and technology. The culture is genuinely lovely - smart, ambitious people who care deeply about the business, support one another, and enjoy working together.

Alongside a strong salary and hybrid working, this is a rare opportunity to join a successful company at the perfect stage of growth - established enough to have real momentum, but still evolving quickly enough for you to make a visible impact. Sound Good? If you’re an Email Marketing & CRM specialist who wants to own a high-growth channel, work with brilliant people, and grow alongside a hugely successful business, don't wait, apply now.

Company & Role Analysis

JobSeeker+
Likely perks
Private MedicalPension25+ Days HolidayStock OptionsLearning BudgetFlexible Hours
Culture & working style

Neutral 2–4 sentence summary of what working at this company is like, drawn from public reviews and press coverage. Tone, collaboration style, pace, benefits highlights.

Unlock the full analysis for this job
Sign in to unlock →
Apply NowApply with CV Improver