Senior Director, Product Marketing

Affirm is reinventing credit to make it more honest and friendly, giving consumers the flexibility to buy now and pay later without any hidden fees or compounding interest.

We are looking for a strategic and inspiring Senior Director of Product Marketing to lead our go-to-market strategy and narrative development across Affirm’s commerce, payments, and merchant ecosystem. This role is pivotal in shaping how Affirm shows up in the market — influencing enterprise customer adoption, informing company strategy through market and customer insights, and crafting stories that resonate across key audiences including merchants, partners, consumers, and investors.

You’ll play a critical role in connecting product strategy to business impact, ensuring our messaging is consistent, differentiated, and grounded in customer truth. You will collaborate cross-functionally with Product, Sales, Marketing, Communications, and Data Science, and work closely with senior leadership to translate complex product capabilities into powerful narratives that drive understanding, adoption, and growth.

This is a high-impact, highly visible role — ideal for someone who thrives at the intersection of storytelling, systems thinking, and strategy, and who can build scalable programs that connect market insights to product decisions.

What you'll do

Lead Product Marketing Strategy Define and execute Affirm’s enterprise and merchant product marketing strategy across payments, commerce, and retail products. Partner with Product, Marketing, and Sales leaders to define positioning, messaging, and go-to-market strategies that differentiate Affirm in the market.

Champion Product Narratives and External Storytelling Craft key product narratives for company keynotes, investor relations, executive communications, and customer advisory boards. Turn complex technical concepts into clear, compelling stories that resonate with enterprise customers, partners, and the broader market.

Drive Go-To-Market Excelle