Senior Director, GTM Intelligence

About Us

At Cloudflare, we are on a mission to help build a better Internet. Today the company runs one of the world’s largest networks that powers millions of websites and other Internet properties for customers ranging from individual bloggers to SMBs to Fortune 500 companies. Cloudflare protects and accelerates any Internet application online without adding hardware, installing software, or changing a line of code. Internet properties powered by Cloudflare all have web traffic routed through its intelligent global network, which gets smarter with every request. As a result, they see significant improvement in performance and a decrease in spam and other attacks. Cloudflare was named to Entrepreneur Magazine’s Top Company Cultures list and ranked among the World’s Most Innovative Companies by Fast Company.

At Cloudflare, we’re not looking for people who wait for a polished roadmap; we’re looking for the builders who see the cracks in the Internet that everyone else has simply learned to live with. We value candidates who have the instinct to spot a "normalized" problem and the AI-native curiosity to create a solution using the latest tools. Our culture is built on iteration, leveraging AI to ship faster today to make it better tomorrow, while ensuring that every improvement, no matter how small, is shared across the team to lift everyone up. If you’re the type of person who values curiosity over bureaucracy, and that AI is a partner in solving tough problems to keep the Internet moving forward, you’ll fit right in.

What We’re Looking For

We're hiring a Senior Director, GTM Intelligence to lead how our Revenue organization (Sales, Marketing, Customer Success, Partner, etc.) measures and improves itself. This is a senior leadership role built for an AI-first world: rather than producing reports and models, you will direct the AI systems that generate them, and build the team that molds those systems.

A central part of this role is deciding how far automation and AI should go in this work. You'll determine which parts of analysis and reporting can be handed to AI systems, where people still need to be involved, and how we keep the output accurate enough for leaders to trust it. You will partner at the executive level with the data delivery organizations across the company – including Data Intelligence & Analytics (DIA), the Unified Data Analytics Platform (Townlake), and Finance – to define a unified, AI-powered reporting and insights methodology that meets the needs of the entire Revenue organization. We are looking for someone with the technical depth and the executive leadership skills to drive highly cross-functional standards in support of the tremendous growth of Cloudflare’s business.

Location: Remote, Austin or San Francisco

What You'll Get To Do In This Role

Lead the team that owns how reporting, analytics, and insights are delivered for the Revenue organization to function effectively.

Decide where AI and automation fit into our analytics and reporting, and where human judgement is required.

Set the quality and accuracy bar for AI-generated analysis, and put review processes in place so leaders can rely on it.

Build the data and metric standards the Revenue organization reports against, so Sales, Marketing, and Customer Success work from the same definitions and context.

Own the governance model that keeps those definitions consistent as the business and data sources change.

Decide which metrics the business runs on (pipeline coverage, conversion, win rate, ACV, sales cycle, productivity, retention, expansion, ROI, etc.) and make sure they are built and maintained correctly.

Set direction for the go-to-market data model and the analytics built on top of it, and review the work the team and its tools produce.

Act as the analytics expert for critical internal- and external-facing discussions.

Expand self-serve analytics across the Revenue organization so people can get access to the answers without as