Senior Data Analyst
Sitting within SSAFA’s Welfare Operations directorate, you will be responsible for improving our approach to data within our Casework servic…
Location: London (2 days onsite) Contract Length: 3 months IR35 Status: Outside IR35 Rate: £400 per day Start Date: ASAP (max 2 weeks' notice)
Overview
We're looking for a highly proactive Senior Data Analyst with strong experience in marketing technology and performance analytics. This role requires someone who can uncover insights, drive initiatives, and influence stakeholders through data-led recommendations.
Key Responsibilities
Proactively identify opportunities and demonstrate value to stakeholders through actionable insights
Influence and challenge stakeholders with data-driven recommendations
Perform customer segmentation and deep customer behaviour analysis
Analyse product interactions and customer journeys to optimise performance
Customer add-on history
Retention strategies and test-and-learn approaches
Identification of the most profitable customer segments
Monitor and analyse churn and marketing performance metrics
Handset data
Customer service data
Assess emerging products and advise on strategic direction
Skills & Experience
Proven experience as a Senior Data Analyst within marketing or customer-focused environments
Strong background in customer segmentation, loyalty, and marketing analytics
Experience translating data into clear commercial insight and strategy
Python and/or R
Power BI
Industry Experience
Experience within telecommunications or fast-paced retail environments is highly desirable
Key Traits
Proactive, inquisitive, and commercially driven
Strong stakeholder management and influencing skills
Ability to turn complex data into clear, actionable insights
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