Reed

Senior Business Development Manager - Lumina

William Reed
EC4A2EA
2 days ago

Skills & Technologies

AgileForecastingCRMBusiness DevelopmentB2BSalesCustomer ServiceMakeBenefitsDiversity & InclusionAnalytical ThinkingResilienceInitiative

Job Description

Lumina Intelligence are a highly ambitious, London-based, food & drink consultancy on a mission to inspire our customers with expert insight and world-class data powered by analytical thinking, outstanding expertise, and leading technology. We are part of a global media group, William Reed, who have been leaders in the food and drink sector for over 160 years.

As a Senior Business Development Manager, you will be responsible for building strategic relationships with clients, prospects and business partners and be accountable for individual sales targets. You will make a significant contribution towards the company meeting the total sales targets and ensure that customer service and relationships are maintained to a first-class standard.

What You’ll Be Doing

Proactively sourcing, engaging and converting high-quality new business opportunities across Lumina’s full suite of insight, data and consultancy solutions.

Identifying opportunities for ad hoc consultancy and strategic projects building a strong, well-qualified pipeline of new logo prospects, driving momentum through outreach, discovery, proposal and close.

Leading high-impact pitches and demos that clearly articulate how Lumina’s insights solve client challenges and accelerate commercial performance.

Developing a deep understanding of market dynamics, emerging trends and prospect needs to create compelling reasons to buy now.

Representing Lumina at industry events and networking forums to strengthen brand presence and create new lead-generation routes.

Maintaining accurate forecasting and insight into the new business pipeline, ensuring clear visibility of progress, risks and required actions.

Managing, negotiating and securing contract renewals with a portfolio of strategic Lumina Intelligence clients, achieving a minimum 90% renewal rate.

Maintaining up-to-date, accurate records in CRM systems and ensure ongoing pipeline visibility and forecasting accuracy.

Collaborating with colleagues across Lumina and the wider William Reed group to feed into product development and align client opportunities with broader business initiatives.

What You’ll Need

At least 4 years’ experience selling data subscriptions, market insights, consultancy projects or other value-led B2B services.

Proven success in winning deals and converting pipelines into revenue.

Top class networking and relationship building experience.

An ability to cut through complexity and communicate clear, compelling value to senior stakeholders.

A confident and concise storyteller and presenter, comfortable leading compelling pitches and commercial conversations.

A self-starter with ambition, resilience and the drive to consistently exceed targets.

A background in food & drink, FMCG, retail, hospitality, or adjacent industries (preferred, not required).

Benefits & Initiatives

6.6 weeks of annual leave (pro-rata for part-time). The equivalent to 25 days plus standard England and Wales bank holidays for full-time colleagues

One additional day holiday per year after 6 years’ service, up to a maximum 7.6 weeks of annual leave (pro-rata for part-time). The equivalent to 30 days plus standard England and Wales bank holidays for full-time colleagues

A holiday purchase scheme, allowing employees to purchase up to 3 additional days of annual leave and spread the cost over up to 6 months

An additional day of paid leave, a ‘MeDay’, allowing you the flexibility to celebrate a cultural or religious event or your birthday. It recognises that everyone’s background is unique and gives you the freedom to mark what matters to you.

One paid volunteering day per year to support a charity or community initiative of your choice

Hybrid and agile working opportunities (role dependent)

Enhanced Pension Contributions, we offer employer pension contributions above the statutory minimum

Life Assurance Scheme

Group Income Protection

Enhanced family-friendly leave pay entitlements

Wellbeing benefits, including: A health care cash plan, Employee Assistance Programme, Virtual GP service and access to health & wellbeing resources and tools

Equity, Diversity & Inclusion initiatives, supported by employee-led networks and proud to be a Disability Confident Committed employer

Cycle to Work Scheme (subject to satisfactory completion of probationary period)

Electric Car Scheme (subject to satisfactory completion of probationary period)

Company & Role Analysis

JobSeeker+
Likely perks
Private MedicalPension25+ Days HolidayStock OptionsLearning BudgetFlexible Hours
Culture & working style

Neutral 2–4 sentence summary of what working at this company is like, drawn from public reviews and press coverage. Tone, collaboration style, pace, benefits highlights.

Market salary range

£45,000 – £60,000 (Glassdoor, Levels.fyi, 2025)

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