Sales Development Representative

GitLab is the intelligent orchestration platform for DevSecOps. GitLab enables organizations to increase developer productivity, improve operational efficiency, reduce security and compliance risk, and accelerate digital transformation. More than 50 million registered users and more than 50% of the Fortune 100* trust GitLab to ship better, more secure software faster.

The same principles built into our products are reflected in how our team works: we embrace AI as a core productivity multiplier, with all team members expected to incorporate AI into their daily workflows to drive efficiency, innovation, and impact. GitLab is where careers accelerate, innovation flourishes, and every voice is valued. Our high-performance culture is driven by our values and continuous knowledge exchange, enabling our team members to reach their full potential while collaborating with industry leaders to solve complex problems. Co-create the future with us as we build technology that transforms how the world develops software.

*Fortune 500® is a registered trademark of Fortune Media IP Limited, used under license. Claim based on GitLab data. Fortune 100 refers to the top 20% ranked companies in the 2025 Fortune 500 list, published in June 2025. Fortune and Fortune Media IP Limited are not affiliated with, and do not endorse products or services of GitLab.

This is a future opportunity that may not be immediately available, but we're proactively building our pipeline of exceptional talent. At GitLab, we believe in connecting with outstanding professionals before we have an urgent need, allowing us to move quickly when the right moment arises. If you are excited about co-creating the future as we're building the most comprehensive AI-powered DevSecOps platform, we want to hear from you. We'll keep your information on file and reach out when a position becomes available that matches your skills and interests.

An overview of this role

This position is 100% remote and will be based in the United States and/or Canada

GitLab is looking for an enthusiastic and strategic Sales Development Representative (SDR), to join our growing Revenue Marketing team. As a SDR at GitLab, you get the opportunity to lead the initial outreach to targeted accounts working in conjunction with the Field and Digital Marketing teams. In this role you will leverage creative marketing and sales tactics to prospect and engage with multiple buyer personas and roles to introduce GitLab’s value. You will be responsible for generating qualified meetings and pipeline for GitLab's Sales organization.

Don’t have a ton of knowledge about GitLab yet? Don’t worry. We have an extensive onboarding and training program at GitLab and you will be provided with necessary DevOps and GitLab knowledge to fulfill your role.

What you'll do

Effectively manage inbound lead flow

Conduct high-level discovery conversations in target accounts

Meet or exceed SDR sourced Sales Accepted Opportunity (SAO) volume targets

Collaborate with and leverage teammates to develop targeted lists, call strategies, and messaging to drive opportunities

Utilize business and industry knowledge to research accounts, identify key players, generate interest, create/identify compelling events, and develop accounts

Work to have a variety of touches (call, email, social, etc.) on all leads in your assigned territory using Outreach.io

Manage, track, and report on all activities and results using Salesforce

Participate in documenting all processes in the GitLab handbook and update as needed with your Sales Development Manager

Act as a mentor for new SDR hires in helping them navigate their key accounts

What you'll bring

Positive and energetic phone skills, excellent listening skills, strong writing skills

A self-starter with a track record of successful, credible achievements

You share our values, and work in accordance with those values

Knowledge of business process, roles, and organizational structure

Determ