Regional Sales Manager – Travel

Regional Sales Manager – Scotland

Salary: Competitive / DOE

Travel & Hospitality Talent Hub – Connecting Talent with Travel & Hospitality

Are you an experienced Regional Sales Manager with a strong background in travel and a passion for leading high-performing sales teams?

We are working with an established travel business seeking a commercially driven Regional Sales Manager to lead and develop a network of travel sales teams across Scotland, with a focus on Glasgow and the surrounding region.

This is an exciting opportunity for an ambitious Regional Sales Manager to take ownership of regional sales performance, develop Travel Managers and sales teams, identify new commercial opportunities and ensure consistently high standards of customer service.

The Regional Sales Manager Role

As Regional Sales Manager, you will

Lead, motivate and inspire Travel Managers and sales teams to maximise sales performance, customer satisfaction and commercial results.

Take ownership of regional performance, ensuring teams achieve agreed targets across sales, revenue, profitability and customer experience.

Monitor regional KPIs, identify trends and implement actions to improve performance.

Coach and develop Travel Managers, helping them build confident, knowledgeable and high-performing teams.

Support managers with performance management, recruitment, employee relations and wider people challenges.

Encourage teams to maximise every sales opportunity and develop repeat and referral business.

Identify opportunities to grow regional sales through new markets, customer segments, products and commercial initiatives.

Ensure teams maintain strong knowledge of holiday products, destinations, suppliers and the wider travel market.

Take ownership of escalated customer situations, ensuring issues are resolved professionally and with customer satisfaction at the forefront.

Conduct regular store and branch visits across the region, providing leadership, coaching, commercial support and performance feedback.

Share best practice across locations and encourage continuous improvement in sales approach and customer journey.

Ensure consistent standards across customer service, sales processes, compliance and operational performance.

Build strong relationships with internal stakeholders and external travel partners to support regional objectives.

Keep up to date with travel trends, destinations, products and market opportunities to help teams maximise commercial potential.

What We're Looking For in a Regional Sales Manager

We're looking for a Regional Sales Manager who can combine strong commercial focus with genuine people leadership.

You will ideally have

Proven experience in a senior sales or leadership role within the travel industry.

A strong track record of delivering sales growth and achieving commercial targets.

Experience leading, coaching and developing Travel Managers, Store Managers or sales teams.

A genuine passion for travel and strong knowledge of the holiday and leisure travel market.

A commercial mindset with the ability to identify opportunities and turn them into measurable sales results.

Excellent communication and relationship-building skills, with the confidence to influence at all levels.

A strong customer focus and commitment to delivering memorable holiday experiences.

Proven coaching ability and a passion for developing people and maximising team performance.

Confidence handling customer escalations and challenging situations.

Strong organisational skills, resilience and the ability to manage a varied regional workload.

Experience working in a fast-paced, target-driven travel environment.

Experience managing multiple locations, teams or territories would be advantageous.

The Opportunity

This is an excellent opportunity for an experienced Regional Sales Manager to take responsibility for a key Scottish territory and make a significant impact on sales growth, customer experience and team development.

You will work closely with experienced travel professionals, develop talented Travel Managers and play a key role in improving the performance of a successful regional travel operation.

If you're an ambitious travel sales leader ready to take the next step in your career as a Regional Sales Manager, we'd love to hear from you.

Travel & Hospitality Talent Hub-Connecting Talent with Travel & Hospitality