Regional Field Marketing Manager (Northern and Southern Europe)

Who we are

About Stripe

Stripe is a financial infrastructure platform for businesses. Millions of companies—from the world's largest enterprises to the most ambitious startups—use Stripe to accept payments, grow their revenue, and accelerate new business opportunities. Our mission is to increase the GDP of the internet, and we have a staggering amount of work ahead. That means you have an unprecedented opportunity to put the global economy within everyone's reach while doing the most important work of your career.

About the team

The Stripe EMEA Marketing team is a dynamic and rapidly growing group dedicated to transforming customers into enthusiastic advocates for Stripe. Collaborating closely with sales, we focus on accelerating the path to purchase and enhancing product adoption among our user base. Our regional marketing efforts involve crafting and executing tailored marketing plans that resonate with local audiences, as well as spearheading our most significant conferences and sponsorships that drive go-to-market (GTM) success and business growth. Join us and be part of a culture that celebrates teamwork, innovates boldly, and makes a meaningful impact.

What you’ll do

We're looking for a strategic, full-stack Field Marketing Manager to lead Stripe's marketing efforts across Northern and Southern Europe (encompassing Benelux, Nordics, CEE, Iberia, Italy, and adjacent markets). This is a senior individual contributor role for a builder who owns the end-to-end regional marketing strategy — from brand and thought leadership to pipeline generation and execution.

These markets are at various stages of maturity, with distinct audiences, competitive dynamics, and growth opportunities. You will build a scalable marketing strategy that addresses the unique needs of each market while maintaining strategic coherence across the region. You are equally comfortable setting the vision as you are rolling up your sleeves to execute — operating with pace in a fast-moving environment, navigating multiple stakeholders, and driving outcomes across complex, matrixed teams.

You will work hand-in-hand with GTM leadership to identify market opportunities, translate global priorities into locally resonant programmes, and partner across all marketing functions to ensure the right programmes, investments, and resources are in place to drive growth. Your mandate extends beyond demand generation — you will define how Stripe builds brand, establishes thought leadership, and deploys an influence strategy that positions Stripe as the partner of choice across all segments and target audiences in your region.

Responsibilities

Define and own the regional field marketing strategy across Northern and Southern Europe, building a scalable framework that addresses distinct market needs across enterprises, digital-native businesses, startups, and platform/SaaS segments.

Develop the regional brand and influence strategy — positioning Stripe as a thought leader and partner of choice through content, executive visibility, industry presence, events, and locally tailored narratives.

Build a clear investment plan and roadmap aligned to GTM leadership priorities and regional revenue targets, using data and competitive insights to inform market prioritisation.

Partner across all marketing functions (demand gen, PMM, brand, comms, content, digital, executive marketing, partnerships) and work closely with GTM leadership to co-develop strategy and ensure the right programmes and investments are in place.

Influence and align senior stakeholders across global and regional teams to secure buy-in, resources, and cross-functional support.

Own the end-to-end execution of the field marketing plan — including regional events strategy, programme delivery, and hands-on activation — ensuring plans translate into measurable outcomes on the ground.

Partner with Product Marketing and Comms to localise and amplify Stripe's story and content for diverse regional audiences.