Marketing Manager – B2B & International

Warrington | Hybrid | £35,000–£45,000 + bonus

I’m working with an established, product-led business in Warrington who are looking for a Marketing Manager to take ownership of their B2B marketing across the UK, with an international focus.

This is a great opportunity for someone who wants real ownership of their area, with the freedom to bring new ideas and help shape how B2B marketing develops across the business and its international markets.

There are already some great foundations in place, including agency relationships and processes, but they’re looking for someone who will come in, take the lead and look at how things can be done even better.

What will you be doing? You’ll own the B2B marketing plan and work closely with Sales, Product, Commercial and Technical teams to understand what the business needs and turn this into effective marketing activity.

You’ll be involved across

Owning the B2B marketing strategy, budget and campaign calendar

Developing campaigns for wholesalers, distributors, contractors, installers and channel partners

Supporting product launches and go-to-market activity

Creating propositions, messaging and sales enablement materials

Working with international teams to develop campaigns that can be adapted across different markets

Managing external agencies across PR, content, digital and campaigns

Taking briefs from internal teams and turning them into clear, commercially focused campaigns

Managing agency relationships, budgets, deadlines and performance

Working closely with Sales and Product to make sure marketing is commercially relevant

Supporting and developing the International Marketing Coordinator/Executive

This is a really hands-on role, so you won’t just be setting the strategy and handing it over to someone else. You’ll be involved from the initial idea and brief through to delivery and measuring the results.

What are they looking for? You’ll ideally have a strong background in B2B marketing, particularly within a product, channel, distribution or manufacturing-led environment.

Experience within sectors such as construction, building products, manufacturing, engineering, electrical, industrial, wholesale or distribution would be particularly relevant, but they’re open to other product-led B2B backgrounds.

You’ll ideally have experience across

B2B and product marketing

Wholesalers, distributors, contractors or installers

Product launches and go-to-market activity

Integrated marketing campaigns

Agency management and briefing

Budgets and campaign performance

International markets or adapting campaigns across different countries

They’re looking for someone who is commercially minded, hands-on and confident enough to look at what’s already in place and bring their own ideas.

The business This is a brilliant time to join as the Marketing function is being developed and there is a real opportunity to help shape how things work going forward.

What’s on offer?

£35,000–£45,000 salary

Flexibility around salary for the right person

Monthly bonus of up to £300 based on company performance

Hybrid working – 3 days in the Warrington office / 2 from home

20 days’ holiday, increasing with length of service

Office closure over Christmas, which doesn’t come out of your holiday allowance

INDBSO