Marketing Designer for CRM

Berlin | Permanent | Full-time | Onsit Role

About the team

The Embedded Marketing team sits within the broader Engagement organisation at SumUp, working at the intersection of brand, CRM, and customer communications. We're responsible for the design infrastructure that powers how millions of small business owners experience SumUp across email, in-app messages, promotional banners, and campaign landing pages. This role exists because CRM design demand has grown significantly and we're ready to replace a fragmented freelance setup with something more strategic: a permanent, embedded design partner who can own the craft end-to-end. If you're motivated by building things from scratch, working at pace, and seeing your work reach a global audience of merchants, this is the role for you.

What you'll do

Own the end-to-end design process for CRM communications across email, in-app, inbox, promotional banners, and campaign landing pages

Build and maintain CRM templates in Figma, including components, channel-specific guidelines, and a visual asset library that non-designers can navigate independently

Translate brand guidelines into every CRM channel, acting as the quality gate before assets go live on high-visibility campaigns such as newsletters and brand campaigns

Collaborate closely with CRM Content Managers and Strategists to bring briefs to life, managing a consistent weekly delivery cycle across multiple concurrent requests

Monitor design trends and proactively propose improvements to CRM's design language and visual standards

You'll be great for this role if

Proven portfolio demonstrating design work across marketing or communication channels such as email, banners, and landing pages.

Strong proficiency in Figma, including the creation and maintenance of components, templates, and shared libraries.

Demonstrated ability to apply brand guidelines consistently across multiple formats and channels, with a sharp eye for detail and quality.

Experience collaborat