Life Sciences Sales Executive

Life Sciences Sales Executive

Salary: Competitive salary dependent on experience + bonus + company benefits + car allowance

Location: Field based - Midlands & North England – Full UK Driving licence essential

(We are particularly interested in candidates based around Birmingham and the M62 corridor including Liverpool, Manchester and Leeds)

Full-time, permanent

About Appleton Woods

Appleton Woods are a well-established and highly respected supplier to the life science sector, supporting customers across academia, biotechnology, pharmaceutical, healthcare, research and commercial laboratories throughout the UK.

We pride ourselves on delivering exceptional customer service, technical expertise and long-term customer partnerships across our extensive portfolio of consumables, laboratory equipment, reagents, microscopy and associated laboratory products.

Due to continued growth, we are now looking to recruit an experienced and commercially driven Sales Executive to manage and grow our Midlands & North territory.

The role

This is a field-based, customer-facing sales role focused on developing existing accounts and winning new business across the territory.

You will build strong customer relationships, generate sales opportunities and drive growth across academia, biotechnology, pharmaceutical, healthcare, research and wider life science organisations.

Working closely with internal teams and product specialists, you will ensure customers receive excellent service and support throughout the sales process.

Regular travel across the territory is required, along with periodic attendance at the Birmingham Head Office. Occasional overnight stays may be required.

Key Responsibilities

Managing and developing existing customer accounts across the assigned territory

Creating and executing account plans, contact strategies and customer development plans

Identifying, prospecting and onboarding new customers across the territory

Achieving agreed territory sales and profit targets, including targets by product category

Conducting regular face-to-face customer meetings, site visits, demonstrations and product discussions

Developing a strong understanding of customer needs, purchasing routes and future requirements

Managing opportunities and customer activity accurately through the CRM system

Working closely with internal specialists including equipment, microscopy and reagent teams

Managing sales leads and progressing opportunities through the sales process

Supporting supplier relationships, joint customer visits, exhibitions and product initiatives

Representing Appleton Woods professionally at customer meetings, exhibitions and trade events

Monitoring market activity, competitor activity and customer developments within the territory

Reporting market intelligence, customer feedback and commercial opportunities

Supporting pricing discussions, contract renewals and framework opportunities

Working collaboratively with Customer Service, Internal Sales, Product Specialists and Marketing teams

Key Performance Indicators (KPI)

The role will be measured against a combination of sales performance, customer engagement and CRM compliance including:

Sales Performance

Achievement of territory sales and profit targets

Achievement of product category sales targets

Growth of existing customer accounts

Acquisition and development of new customers

Customer Engagement

Achievement of meaningful customer interaction targets

Completion of regular face-to-face customer meetings

Development and execution of account plans

Proactive pipeline generation and opportunity development

CRM & Process Compliance

Accurate and timely management of customer activity and opportunities within CRM

Compliance with reporting requirements and sales processes

Maintenance of accurate customer records and forecasting information

About you

Degree in a life sciences discipline is essential

Previous experience within a field-based sales, territory management, account management or business development role

Experience selling into laboratories, academia, biotechnology, pharmaceutical, healthcare, research or life science organisations would be advantageous

Strong commercial awareness and relationship-building skills

Confident communicator with a professional and credible approach

Self-motivated and able to manage a geographical territory independently

Strong organisational and time management skills

Comfortable working towards sales targets, KPIs and activity expectations

Strong attention to detail and accurate CRM usage

Full UK driving licence required

If you are a proactive and customer-focused sales professional looking to join a growing and respected business within the life science sector, we would love to hear from you. Apply now with your updated CV.

INDHS

Equals One is an advertising and recruitment agency working on behalf of our client to promote this vacancy. You may be contacted directly by the employer should they wish to progress your application. Due to the number of applications we receive, we are unable to provide specific feedback if your application is unsuccessful.