Integrated Marketing Lead, Business Banking

🚀 We’re on a mission to make money work for everyone.

We’re waving goodbye to the complicated and confusing ways of traditional banking.

After starting as a prepaid card, our product offering has grown a lot in the last 10 years in the UK. As well as personal and business bank accounts, we offer joint accounts, accounts for 16-17 year olds, a free kids account and credit cards in the UK, with more exciting things to come beyond. Our UK customers can also save, invest and combine their pensions with us.

With our hot coral cards and get-paid-early feature, combined with financial education on social media and our award winning customer service, we have a long history of creating magical moments for our customers!

We’re not about selling products - we want to solve problems and change lives through Monzo ❤️

📍London (UK) | 💰 £93,500 - £123,500, Incentive Awards tied to your performance + Benefits | Hear from the team ✨

The Integrated Marketing Lead, Business Banking will lead our marketing efforts for Business Banking focusing on our Complex+ Audience across all channels UK and EU, driving the marketing strategy and delivering campaigns that align with Monzo’s business objectives. You will also manage teams to deliver these campaigns where relevant.

In this role, you will have the following capabilities

Cross-Functional Leadership: Ability to effectively align and guide Marketing centres of excellence (across channels, content and other areas) to drive campaigns for Monzo’s savings, investment & insurance teams that are cohesive and impactful

Strategic Thinking & Vision: Capacity to develop a comprehensive and scalable marketing strategy that drives outcomes for Monzo’s savings, investment & insurance products, while balancing the overall capacity of Marketing centers of excellence

B2B Excellence: Deep understanding of SMB/micro-business marketing, from acquisition funnels and lifecycle journeys to account-based and content-led strategies.

Commercial Acumen in Marketing: Strong understanding of budget management and resource allocation, with knowledge of which campaigns deliver value for your Collective

Integrated Campaign Design: Expertise in crafting and executing integrated marketing campaigns that connect messaging, creative assets, and channels to create a unified and compelling product narrative.

Data-Driven Optimization: Proficiency in using data and analytics to evaluate marketing performance, identify opportunities for optimization, and refine strategies/portfolios of campaigns

What You’ll Be Doing

Set, develop and execute the integrated marketing strategy for Complex + audience (with support of senior director) both semi-annually and on an on-going basis (as needed).

Ensure the portfolio of campaigns is delivered, collaborating with teams in Marketing (in particular PMM), product and growth. You need to drive consistency, transparency and alignment of these campaigns across these groups

Manage departmental budget, and the capacity for campaigns within owned channels. Work closely with finance and relevant teams to ensure capacity allocation aligns with business priorities

Work very closely with the Sales team to plan, track and deliver marketing and sales programs that drive aggressive growth.

Monitor and report on performance, tracking key metrics and regularly providing updates to senior leadership

Lead the optimisation of marketing campaigns, acting as either thought partner or operator/executor depending on importance.

Support stakeholder communication by preparing presentations, strategic updates, and reports, ensuring leadership stays informed of key outcomes

You’ll Love This Role If You

Have led B2B marketing at scale, ideally in tech, fintech, or financial services.

Are passionate about empowering entrepreneurs and small businesses to thrive.

Bring a strong track record of building and leading diverse, inclusive teams.

Have experience managing multi-million-pound budgets and