Head of Marketing Data Product

About Wolt

At Wolt, we create technology that brings joy, simplicity and earnings to the neighborhoods of the world. In 2014 we started with delivery of restaurant food. Now we’re building the delivery of (almost) everything and you’ll find us in over 500 cities in 30 countries around the world. In 2022 we joined forces with DoorDash and together we keep on dreaming big and expanding across the globe.

Working at Wolt isn’t always easy, but it’s definitely exciting. Here you’ll learn more, build more, and ship more than in most other companies. You’ll be challenged a lot, but also have a lot of fun on the way. So, if you’re a self-starter with drive and entrepreneurial spirit, this could be the ride of your life.

We are looking for a senior, business-minded leader to own the data and measurement backbone that lets every marketing team make better decisions, faster. Sitting within Marketing Innovation, you will be the single owner of foundational reporting, attribution, incrementality testing, budget tooling, and the third-party data integrations that feed them — and the marketing-side DRI for our partnership with Marketing Analytics and Analytics Engineering.

As Head of Marketing Data Product, you will not build the models or pipelines yourself — that is Analytics and Analytics Engineering's craft. Your job is to know exactly what marketing needs to see, decide, and prove; translate that into a prioritized roadmap; and hold Analytics and Analytics Engineering accountable for delivering it, while you own adoption, rollout, and outcomes on the marketing side.

The role reports directly to the Global Head of Marketing Innovation.

Why this role matters

Marketing today runs on measurement that is fragmented and hard-won: MMM and attribution methods disagree, incrementality reads live separately from spend data, budget-allocation decisions get argued on conviction rather than a shared source of truth, and every new data feed gets integrated one-off. Meanwhile Analyti