Head of Brand Creative

Head of Brand Creative Salary: £70,000 - £100,000 per annum

Location: Huddersfield (Hybrid – 3 days office / 2 days home)

Experience: 8+ years

Sector: Consumer goods, retail, fashion, lifestyle or other emotive, product-led brands

About the Business

A well-established, heritage consumer goods and retail business supporting families throughout their parenting journey, furniture, interiors, pushchairs, clothing, equipment and toys. The business is entering a period of transformation, with an ambition to become the go-to destination for expectant parents and to modernise how the brand looks, feels, and communicates.

The Role

A senior creative leadership role, reporting to the Marketing Director, responsible for shaping and evolving the brand, with a particular focus on connecting with younger, digitally minded consumers. You'll lead creative vision across digital, social, retail and omnichannel touchpoints, and play a key role in building a stronger in-house creative function.

Key responsibilities

Define and evolve the brand's creative direction across all consumer touchpoints

Lead brand and product campaigns from concept through to production

Build and develop the in-house creative team (designers, copywriters, content creators)

Reduce reliance on external agencies by growing in-house capability

Drive creative innovation across digital, social and emerging technology, including AI

Manage external agencies and creative partners

Partner closely with Marketing, Product, Digital, Retail and Commercial teams

About You

8+ years' experience in creative, brand or design, with senior creative leadership experience

Proven track record leading brand transformation

Strong background in consumer goods, retail, fashion or lifestyle brands

Experience across both agency and in-house environments

Skilled in creative direction, art direction, photography and storytelling

Experience managing and growing creative teams

Commercially minded, with an interest in AI and emerging creative technology

Confident, hands-on leader comfortable working through change and ambiguity

What's on Offer

Salary £70,000 - £100,000 (DOE)

Hybrid working (3 days Huddersfield office / 2 days home)

Lead the creative transformation of an established consumer brand

Build and shape an in-house creative function

Significant influence across brand, creative, digital and omnichannel strategy

If you're an experienced Creative Lead, Creative Director, Head of Creative or senior brand creative ready to transform an established consumer brand, we'd love to hear from you.

As an industry leading, nationwide Marketing, Digital, Analytics, IT and Design recruitment agency, we are continually receiving new assignments to work on, so keep a close eye on our website, Facebook, LinkedIn and Twitter pages for a full list of current permanent and interim opportunities as well as marketplace news and fun stuff. Forward Role is operating as an employment agency.