GTM Sales Operations Director (B2B)
Reference number:JR257038
Location: London
Working pattern: Full time, 37.5 Hours
Contract Type: Permanent
Number of roles: 1
Grade: K8
Salary: £100 - £115k per annum
We are looking for a GTM Sales Operations Director (B2B) to join our team.
We are looking for a GTM Sales & Operations leader to architect the bridge between B2B Sales and Marketing at Kaplan. You will serve as the primary engine for our B2B strategy, responsible for aligning market insight with sales execution. Your mission is to foster a unified "win-together" culture, ensuring our curriculum, marketing, and sales teams operate as a single, high-performing unit that drives growth across the apprenticeship and skills landscape.
What you’ll bring to the role
Essential
Unified GTM Leadership: Demonstrable success in aligning B2B Sales and Marketing functions, with a proven ability to lead a "unified" revenue engine rather than managing siloed departments.
Strategic & Collaborative Leadership: A proven track record in breaking down organisational silos, fostering a "win-together" culture, and leading cross-functional teams with diverse skill sets.
Analytical & Commercial Acumen: Extensive experience in leveraging data to drive sales strategy, including Revenue Operations (RevOps), market insights, and CRM management (e.g. Salesforce).
Strategic Stakeholder Management: Ability to engage at C-suite and director levels, acting as a bridge between technical/educational teams and commercial leadership to ensure a unified approach to solution delivery.
Industry Knowledge: Deep understanding of the UK skills and apprenticeship landscape (including the apprenticeship levy and funding rules), with the ability to discuss these topics confidently with technical experts.
Solution Design: Proven ability to scope complex client needs and design bespoke training or technical solutions.
Communication: Exceptional written and presentation skills, with the ability to devise complex client proposals and represent Kaplan as a thought leader in the market.
A detailed job description can be viewed here. If the link does not work for you, please copy and paste the following URL into your web browser: https://y2a5pann
What we do
Kaplan Professional is a leading provider of apprenticeships, accountancy / tax / finance & banking courses, and professional assessments. For almost 80 years, we've helped shape the development and careers of finance professionals.
We are part of the Kaplan group, one of the world’s largest and most diverse education and assessment providers. We operate in over 30 countries and maintain relationships and partnerships with more than 1,000 school districts, colleges and universities, professional bodies and over 10,000 businesses. Our vast breadth and scope in terms of both capabilities and assets sets us apart.
What we believe in
Our goal is for Kaplan to be a great place to work where everybody can succeed, so we truly live and breathe our values: act with integrity, grow knowledge, empower & support, create opportunity, drive results together.
Kaplan is a global organisation whose mission is rooted in providing equal access to education and opportunities for advancement to people of all backgrounds. We believe diversity, equity and inclusion - of culture, experiences, perspectives - are paramount to creating success and opportunity in an ever-changing world. As an educator, partner and employer, Kaplan is committed to promoting an equitable world in which diverse talent can develop, advance and thrive.
To view our candidate privacy notice click here.
Our Values
We live, breathe and celebrate our values - they drive what we believe in, how we behave and guide us in creating a culture of success.
• Act with integrity
• Empower and support
• Create opportunity
• Grow knowledge
• Drive results together
What we offer
As well as a competitive salary, transparent pay structures, hybrid/home working where possible, and paths for career progression, we offer a comprehensive benefits package that includes:
• 28 days annual leave + option to purchase more
• Season ticket loan and cycle to work scheme
• Big discounts on Kaplan courses for you and your family
• Private medical, income protection, and life insurance
• 24/7 confidential helpline providing counselling and other support services
• Company pension contributions
• Maternity, Adoption, Shared Parental and Paternity/Partner pay which is well above statutory levels
How to apply
To apply for this role please submit a CV along with a Cover Letter detailing how you meet the requirements of the role no later than 11pm on Monday 27th July 2026. Note, we recommend that you apply at the earliest as we reserve the right to close the role before the closing date if we have gathered a suitable shortlist.
Additional Application Information
Kaplan is committed to safeguarding and promoting the welfare of children and young people and expects all employees to share this commitment. This role involves working with learners who are under 18 years old and is exempt from the Rehabilitation of Offenders Act 1974. Recruitment checks are undertaken in accordance with our background checking policy. Successful applicants will be required to undertake an Enhanced Disclosure (including children’s barred list) via the Disclosure and Barring Service (DBS) check to confirm their suitability to work with children and young people. In addition to the DBS check, for roles that include teaching or coaching, a Prohibition from Teaching Check will be completed through the Te
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