Lead, Growth Marketing
As a Lead, Growth Marketing, you'll set the strategic direction and quality bar for experimentation across the Self-Serve developer journey…
Join a fast-growing B2B SaaS business as a Growth Marketing Manager, owning SMB acquisition, paid media, CRO, SEO and lead generation. You'll have the autonomy to test, optimise and scale growth strategies while directly influencing pipeline and revenue.
Client Details
A growing Healthtech business based in central London
Description
Reporting to the Head of Marketing, you'll own the SMB growth engine across paid acquisition, CRO, SEO, nurture and conversion.
You'll have the freedom to challenge the status quo, identify opportunities and run experiments that directly influence MQLs, pipeline and revenue.
You'll be joining a business where growth isn't about simply increasing traffic - it's about finding what actually works, proving it through data and scaling it.
Own SMB acquisition and deliver against ambitious MQL and CPL targets
Manage and optimise Google and LinkedIn Ads, including budgets and channel performance
Dive into funnel and performance data to identify the biggest growth opportunities
Own CRO and A/B testing across the website and landing pages
Work with content to increase organic acquisition and SEO performance
Build and optimise automated nurture and re-engagement journeys
Develop a continuous programme of experiments across channels, audiences, messaging and creative
Work closely with Sales to understand lead quality and connect marketing activity to pipeline and revenue
Use data, insight and experimentation to continually improve acquisition efficiency
Profile
We're looking for someone who is naturally curious, commercially minded and obsessed with finding ways to improve performance.
5+ years' experience in growth/performance marketing, within B2B SaaS, Healthtech or Tech
A proven track record of scaling high-volume SMB lead generation
Strong hands-on experience with Google Ads
Experience building landing pages and running CRO and A/B tests
Strong analytical skills and confidence using HubSpot, GA4 and Google Search Console
A track record of turning data and insight into measurable commercial results
Experience working hands-on across acquisition, CRO and reporting
Strong SEO knowledge and experience working with content teams
Job Offer
£60k - £65k + Bens
London based - 2 days a week onsite (Wednesday and Friday)
Benefits
Neutral 2–4 sentence summary of what working at this company is like, drawn from public reviews and press coverage. Tone, collaboration style, pace, benefits highlights.
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