Content Marketing Manager

About us

GoCardless is a global bank payment company. Over 100,000 businesses, from start-ups to household names, use GoCardless to collect, manage and send bank payments through Direct Debit, real-time payments and open banking. With US$130bn+ processed annually across 30+ countries, we handle recurring and one-off payments without the chasing, stress, or expensive fees. Our end-to-end payment platform also features AI-powered solutions to improve payment success and reduce fraud, alongside connections to over 350 platforms businesses use everyday.

We are headquartered in the UK, with teams and operations spanning North America, Europe and Asia-Pacific.

The role

The role is for a Content Marketing Manager to work within our Global Growth team, a group designed to attract, acquire and grow merchants. The role-holder is responsible for creating content for our existing self-serve customers that supports lifecycle communications and customer demand generation campaigns with the aim of increasing product usage and upselling.

You will work alongside two Content Marketing Managers as well as Growth Marketers, a PR Manager and leaders in Brand & Communications to help execute our content strategy for 2026 and beyond. Your role will cover creating engaging content for a wide variety of formats, from email campaigns, in-product messaging and longer-form thought leadership.

What excites you

Acting as the content consultant to provide best practice guidance and expertise on copy and tone of voice across a variety of channels and formats

Creating the content needed to support these initiatives, from emails to chatbots through to video scripts, blogs and masterclass formats

Developing and executing multiple streams of the content calendar, ensuring content is aligned with customer campaigns and global initiatives

Gathering, analysing and interpreting data to evaluate campaigns both in-flight and upon completion, informing next steps and optimising activity

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