Commercial Manager

Commercial Manager - E-Commerce - Food

Annual Salary: £45,000

We are seeking a dedicated Commercial Manager to act as a customer expert and strategic partner, driving profitable growth and development. This role is pivotal in maintaining a strong, positive presence within the customer base and requires a robust focus on e-commerce execution, including availability, on-platform presence, and media return.

Day-to-day of the role

Maintain up-to-date sales and account plans, ensuring they are clearly tracked with actionable objectives.

Develop a deep understanding of online retail dynamics, including search visibility, availability, content, and conversion drivers.

Manage and optimise product performance on platforms, focusing on availability, pricing, and content.

Build and strengthen relationships within customer accounts by understanding the customer, market, and wider industry.

Drive sales growth and achieve targets through effective leadership of the Commercial team.

Lead customer relationship development both directly and through the team.

Maximise return on investment through strategic on-platform presence, media activity, and promotional execution.

Support the planning and execution of online media investments, ensuring alignment with commercial priorities for strong ROI.

Track, evaluate, and optimise campaign, promotional, and content performance to improve conversion and sales.

Monitor availability and service performance, proactively identifying and resolving risks.

Coordinate cross-functionally to ensure alignment between demand and supply.

Develop and execute promotional and trading plans to maintain competitive positioning.

Use data and insights to identify trends, risks, and opportunities, translating these into actionable plans.

Manage profit, working closely with Finance to ensure margins are protected ahead of customer discussions.

Ensure strong communication and alignment across all functions supporting the account.

Lead and motivate the team, fostering a culture of professionalism and high performance.

Required Skills & Qualifications

Strong commercial background within a food manufacturing / FMCG environment, preferably with experience working with major retailers.

Experience or strong understanding of e-commerce / online retail models is desirable.

Demonstrable experience in influencing profitability and delivering year-on-year growth within Commercial management.

Strong analytical skills, confident in working with data, performance metrics, and insights.

Excellent relationship-building skills with internal and external stakeholders at all levels.

Proven experience in managing commercial projects and campaigns.

Excellent negotiation and influencing skills.

Highly organised with meticulous attention to detail, particularly in SKU management and promotional activity.

Ability to perform to high standards in a fast-paced, high-pressure environment and meet tight deadlines.

Consumer-driven mindset with strong interpersonal skills and the ability to develop effective working relationships.

Creative thinking skills with the ability to identify and unlock opportunities and develop supporting strategies.

Strong people management skills with the ability to challenge, coach, and delegate effectively.