Brand Designer, Identity

Who we are

Following our 2025 brand refresh, Stripe's visual identity is evolving to meet the scale of our global ambitions. To maintain our high bar for craft and beauty while moving at the speed of our product suite, we are looking for a Brand Designer to lead our Self-Serve Design ecosystem.

In this role, you will be the bridge between our core brand identity and its execution across the company. You won't just be building templates. You'll be building a scalable design language that empowers every Stripe to communicate with excellence. This is a high-impact, high-ownership position where you will help define the roadmap for how our brand scales, ensuring that even the most decentralized assets feel cohesive, intentional, and beautiful.

Responsibilities

Elevate a flexible, world-class brand system that exemplifies Stripe's commitment to craft and beauty across all surfaces

Architect and evolve a library of assets and templates that empower cross-functional partners to ship brand-aligned work independently

Define the self-serve roadmap and strategy for how non-design teams create on-brand assets at scale, prioritizing high-leverage AI tools and systems

Partner directly with the systems team to seamlessly translate foundational brand updates into the broader ecosystem

Act as the creative lead for external vendors and internal producers to ensure all artifacts meet our rigorous quality standards

Audit and iterate on asset libraries to identify gaps and build innovative, scalable design solutions

Stay curious and experimental as an adamant maker, obsessed with tinkering and iterating to create beautiful things

Shape a strategic vision that pushes brand boundaries and builds internal awareness of design's impact at Stripe

Who you are

We're looking for someone who meets the minimum requirements to be considered for the role. If you meet these requirements, you are encouraged to apply. The preferred qualifications are a bonus, not a requirement.

Minimum r